Project Overview
The client is a renowned real estate developer with over 27 years of expertise, specializing in residential buildings, business centers, and convention halls.
Primary goal: Create a modern, lead-generating digital presence to showcase projects and capture the attention of future buyers.
Additional goal: Implement a flexible CMS that would empower the client’s team to manage website content independently, without reliance on a specific vendor.
The Challenge
- Deliver the project under a tight deadline ahead of the summer season, when potential customers were leaving for holidays.
- Provide a CMS where 90% of the website could be configured without developer intervention.
- Coordinate development while visuals, 3D renderings, and brand identity were still in progress.
Our Solution
We designed a two-step approach to meet the deadline and ensure long-term scalability:
- Developed a fast, configurable landing page to launch marketing campaigns quickly.
- Built the final website in the background, reusing the landing page design for a seamless transition.
Additional highlights:
- Integrated a customizable CMS with reusable content templates for flexible page creation.
- Prioritized UX/UI design to ensure intuitive navigation, engaging visuals, and interactive elements.
- Added WhatsApp integration for direct contact with potential buyers.
- Connected the website with the CRM system to streamline lead capture and management.
Design:
Results & Impact
- Achieved 98% client autonomy for content management via CMS.
- Enabled a fast go-to-market strategy using the two-step rollout.
- Optimized performance for faster load times and smooth rendering of visuals.
- Received positive feedback from both buyers and the client’s internal team.
Key Features Delivered
✅ Interactive floor maps
✅ Mobile-first, responsive design
✅ SEO-friendly site architecture
✅ Easy-to-use CMS for property management
✅ CRM & WhatsApp integration
Kodawari Studio 